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Explaining the Impact of K-Pop, BTS, and Korean Soft Power
NonProfit/Gov.
As K-pop groups like BTS and others sweep the fandom of millions worldwide, Korean soft power has expanded. One powerful result of this trend is a rising interest in learning the Korean language. Dr. Sahie Kang, director of the School of Korean at the Middlebury Language Schools, explains the influence of K-pop in expanding Korean soft power.
Carnegie Endowment
2020
LOVE MYSELF Campaign
NonProfit/Gov.
LOVE MYSELF campaign, presented by Big Hit Entertainment and BTS with UNICEF, is delivering the true meaning of love to the global audience since November 1, 2017. Check out the journey of LOVE MYSELF campaign around the globe.
UNICEF